What is a Business Intelligence Vision?
Business intelligence is a set of techniques and methodologies
that helps an organization make faster, more profitable decisions.
What that means to your organization is defined from your BI Vision.
So what is a BI Vision? – it is a short description that clearly
defines what BI will deliver to you. It is the first step in developing
your BI Strategy.
It might be:
"BI will provide a tighter connection
between our strategy and operations thereby helping us be more productive
and more profitable".
"BI will deliver greater insight to our
decision makers, enabling them to make decisions faster, and in
a way that adds more value to our business".
Your vision then defines the bones of your BI strategy –
the best combination of techniques and technologies to meet the
business intelligence [BI] vision of any one organization. Each
organization has a different focus for both their BI vision and
their BI strategy – this is because no one organization has
the exact same corporate goals as another, or is in the same ‘current
state’. In some businesses, their strategic execution, how
well their operational processes deliver to their strategic goals
may be very good. However, their strategy may be weak, in that it
is not gaining in market share or market growth in some specific
area. In this case, BI may be focused on finding new market opportunities
that further leverage their operational excellence.
BI is for just about everyone. And it needs to be understood and
embraced by everyone in an organization as a means to enhance human
performance rather than replace it. The ability to deliver consistent,
timely information in a format the supports corporate performance
requires a conscious blending of traditional and non-traditional
methodologies and technology. However, it is important that the
technology does not overshadow the rationale behind the business
desire for business intelligence capability.
BI is a combination of People-Process-Technology that
can add value to over 90% of the enterprise. BI is an enterprise
wide ‘system’ that makes use of timely, trusted data
to support performance management and decision making. This has
a 90% people and process component.
Documenting the BI Vision
The BI vision is documented in a BI Strategy document to ensure
that implementation of specific technology or a data structure remains
focused on the BI objectives for a particular organisation. A good
starting point to help define your BI Vision and objectives is to
- BI Drivers - what is propelling you to adopt
a BI Culture
- BI Constraints - where are the tough spots,
or barriers, that need to be overcome for the strategy to be achieved
Gail La Grouw is a strategic performance
consultant, speaker and author at Coded Vision. This article is a condensed
exerpt from The Business
Intelligence Guide. Click here to get step-by-step details on how to succesfully
a BI Vision.
Implementing the BI
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